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Are LinkedIn Ads for Personal Injury Lawyers Worth It?

LinkedIn Ads for Personal Injury Lawyers: Are They Worth the Effort?

Are LinkedIn Ads for Personal Injury Lawyers Worth It?

Given its status as the most popular social network for businesses and professionals, many law firms have found success advertising on LinkedIn. Here is what your personal injury law firm needs to know about leveraging LinkedIn ads so you can decide if they align with your digital marketing strategy.  With over 85% of U.S. adults using LinkedIn, … Read more

How to Create Impactful OTT Ads for Personal Injury Lawyers

How to Create Impactful OTT Ads for Personal Injury Lawyers

As streaming services continue to overtake traditional TV, businesses are considering leveraging them as a new advertising solution. Over-the-top (OTT) advertising has emerged as an effective strategy to reach certain audiences. Here’s what you need to know about OTT ads and how your personal injury law firm can maximize this strategy. How to Create Impactful … Read more

How to Decide Between a Cloud-Based or In-House Legal Document Management System

In-House vs. Cloud Legal Document Management Systems

Many personal injury law firms are transitioning to cloud-based personal injury software from on-premise servers and desktops. Discover the pros and cons of an in-house legal document management system and cloud-based solution, including the potential costs, IT responsibilities, remote access possibilities and security measures.  The world’s shift from paper documents to digital files hasn’t decreased … Read more

Blogging for Lawyers: 7 Strategies to Increase Visibility and Build Brand Authority

7 Strategies to Increase Visibility and Build Brand Authority

Well-written, engaging and SEO-optimized blog posts can help your personal injury law firm bring in new clients for many years to come. Here are some proven strategies to help you master the art of blogging for lawyers.  Writing an effective legal blog can be challenging for personal injury attorneys. Done correctly, however, blogging can lead … Read more

The Top Dos and Don’ts of Managing Personal Injury Law Firm Leads

Effectively Manage Personal Injury Law Firm Leads

Successfully managing law firm leads depends on leveraging industry-specific technology to respond to potential clients quickly, automate the lead nurturing process, and track critical metrics. Relying on slow and complex manual processes could cause your firm to lose potential new cases. Growing your personal injury firm and building a strong reputation in your community requires … Read more

Overcoming Law Firm Challenges with a Case Management System

Overcoming Law Firm Challenges with a Case Management System

Lack of organization, inefficient processes, and low client satisfaction can harm a personal injury law firm’s reputation, impede cash flow, and hinder growth. To address these challenges, firms are adopting case management software to improve their organization, communication, client satisfaction, scalability, and data security.  How does your firm handle its caseload? Many personal injury law … Read more

Manage, Track, and Convert Mass Tort Leads With CloudLex

Manage, Track, and Convert Mass Tort Leads With CloudLex

Mass tort marketing is highly competitive, so it’s critical that your PI law firm has a system in place to manage its mass tort leads effectively. Here’s how you can seamlessly manage, track, and convert mass tort leads with CloudLex and improve your firm’s overall results.  In the highly competitive field of mass tort litigation, … Read more

Who Are You Picking Up? — Can Uber Guest Rides Help Attorneys Transport Clients?

The following article was originally published in the Trial Lawyer’s Journal, Vol. I. To subscribe and access the complete 130+ pages of interviews, articles and more, visit www.triallawyersjournal.com for more information. by Michael Abdan, Esq. Clients often find visiting a lawyer stressful, from gathering paperwork, navigating to the lawyer’s office, and finding a parking space … Read more

Tips for Acquiring High-Quality Mass Tort Leads

Tips for Acquiring High-Quality Mass Tort Leads

Mass tort cases represent some of the most lucrative opportunities for personal injury lawyers. Yet, the small pool of cases means competition for these leads is fierce. To grab your share of mass tort leads, you need a finely tuned marketing strategy. Across the nation, at any given time, there are only a handful of … Read more

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